SPEAKER: MATTHEW FANELLI
Matthew Fanelli is Senior Vice President, Digital, at MNI Targeted Media (MNI) and its two business units, MNI and Harpoon.
Matt is a recognized leader in online advertising strategy and management, with more than 20 years of experience. He developed MNI’s successful social media and search marketing products, and contributed to the development of MNI’s digital-only media strategy and services solution, Harpoon.
Matt was instrumental in the development of MNIx, our programmatic solution, and The Omnipoint System, our proprietary data and media-planning tool, as well as our custom packaging; social; and search solutions.
In 2017, Matt spearheaded the development of MNI’s Digital Marketing Manager (DMM). DMM is an enterprise-wide tech stack that provides an end-to-end system for all of MNI’s digital solutions. It’s a comprehensive platform that will increase accuracy, speed, and efficiencies.
He earned his Bachelor’s degree in Mass Communications from Iona College and resides in Eastchester, NY with his wife, children and dogs.