Elizabeth Gifford is the Hampton Inn New Smyrna Beach Director of Sales. In this role, Gifford is responsible for overseeing and managing the meetings market and group travel to the Hampton Inn New Smyrna Beach. With more than two decades of experience in the sales and marketing industries, Elizabeth Gifford has spent the last 11 years in the hospitality arena, providing sales and marketing expertise for a variety of destination marketing organizations. Most recently, Gifford was the Account Director at Paradise Advertising & Marketing Inc. where she provided leadership and management expertise on destination advertising/marketing campaigns. Prior to that, Gifford held the Marketing & Project Manager position with New Smyrna Beach Area Visitors Bureau.