Edward St. Onge

Edward St. Onge

President, Flip.to

Edward St.Onge is the President of Flip.to, the advocacy platform for hotels.

At age 22, St.Onge launched a SaaS product that was the first of its kind for the hospitality world. Recognizing that hotels needed a way to manage inventory across multiple OTA’s, Ed created the first channel management solution when he started EZYield in 2002. Ten years later, EZYield was acquired by one of the largest travel software companies in the world, TravelClick.

Ed has worked with thousands of hotels around the world. In his current role with Flip.to, Ed is focused on helping hotels reach, inspire and convert new guests through advocacy. A thought leader in the hotel industry, Ed’s masterful ability and strategy in technology has guided hotels in their approach to revenue management, inventory systems and controls, marketing, advocacy and more.

Ed was recognized by HSMAI Europe as a 2015 Top 20 Extraordinary Minds in Sales, Marketing and Technology. He’s an angel investor, board director, amateur racetrack driver, and semi-professional father of two.